INOVAÇÃO TECNOLÓGICA E PROCESSO DE ADOÇÃO DE PRODUTOS FABRICADOS COM RESÍDUOS PLÁSTICOS PÓS-CONSUMO

  • Elaine Ferreira UNIVALI
  • Maria José Barbosa de Souza UNIVALI

Abstract

The reuse of products in the recycling process results in a much cleaner production, considered innovation technology. With the aim of ascertain market viability for hoses manufactured from recycled post-consumption plastic residue, a research was carried out in 133 companies of the City of Florianopolis – State of Santa Catarina, identifying amount consumed and willingness to acquire this new product. Findings show that a substantial amount of post-consumption plastic residue, generated in the region, could be utilized for the production of hoses, and that, users of this product needed to be informed about the benefits of using a product manufactured from recycled raw material.

Key words: Cleaner production.Iinnovation technology. Acceptance of new products. Post-consumption plastic residue.
Published
Feb 24, 2008
How to Cite
FERREIRA, Elaine; DE SOUZA, Maria José Barbosa. INOVAÇÃO TECNOLÓGICA E PROCESSO DE ADOÇÃO DE PRODUTOS FABRICADOS COM RESÍDUOS PLÁSTICOS PÓS-CONSUMO. Revista de Negócios, [S.l.], v. 12, n. 3, p. 18-28, feb. 2008. ISSN 1980-4431. Available at: <https://proxy.furb.br/ojs/index.php/rn/article/view/629>. Date accessed: 18 oct. 2021. doi: http://dx.doi.org/10.7867/1980-4431.2007v12n3p18-28.

Keywords

Produção mais limpa. Inovação tecnológica. Adoção de novos produtos. Resíduos plásticos pós-consumo.